什么是 新用户引导？

这项技能为构建高转化率的引导体验提供了技术和心理蓝图。它专注于“激活优先”哲学，确保每一次用户交互都导向特定的价值交付时刻。通过利用这些 Openclaw 技能，开发人员和产品团队可以系统地减少注册表单中的摩擦，实施有效的细分，并利用清单模式来驱动产品采用。

该框架解决了常见的问题，例如通过复杂的游览让用户感到疲惫，或在展示价值之前就将功能锁定在付费墙后。相反，它提供了一种数据驱动的方法来衡量漏斗，实施空白状态，并自动化邮件序列，以确保长期留存和成功。

下载入口:https://github.com/openclaw/skills/tree/main/skills/ivangdavila/onboarding

安装与下载

1. ClawHub CLI

从源直接安装技能的最快方式。

2. 手动安装

将技能文件夹复制到以下位置之一

优先级：工作区 > 本地 > 内置

3. 提示词安装

将此提示词复制到 OpenClaw 即可自动安装。

新用户引导 应用场景

• 为 SaaS 应用程序设计高转化率的注册流程。
• 通过严格的测量识别并修复漏斗流失点。
• 根据特定用户目标实施细分引导路径。
• 创建引人入胜的空白状态，引导用户进入第一个“惊喜时刻”。
• 自动化邮件序列，重新激活尚未激活的用户。

1. 定义标志着用户已获得价值的特定激活操作。
2. 创建漏斗表以衡量当前状态用户并识别最大的流失点。
3. 简化注册表单，仅要求电子邮件和密码，推迟所有其他字段。
4. 部署单问题细分提示，引导用户执行相关的首选操作。
5. 使用清单模式实施 4-6 个项目的清单，以推动快速获胜。
6. 配置带有视觉效果和主要号召性用语按钮的空白状态。
7. 执行基于触发器的邮件序列，该序列在用户激活后自动停止。

新用户引导 配置指南

要实施这些 Openclaw 技能，首先要映射您当前的用户生命周期。没有特定的安装包，但您应该将以下逻辑集成到您的应用程序中：

# 1. 在分析工具中定义您的激活事件
# 2. 审计注册流程中的摩擦点
# 3. 在前端实现清单模式

确保您的数据库可以存储细分响应和清单完成状态，以保持跨会话的持久性。

新用户引导 数据架构与分类体系

该技能通过系统的漏斗和状态跟踪方法组织引导数据：

name: Onboarding
description: Design user onboarding flows that maximize activation and time-to-value.
metadata: {"clawdbot":{"emoji":"??","os":["linux","darwin","win32"]}}

Define Activation First

Answer before designing anything:

• What specific action = user got value?
• What % of signups currently reach it?
• What's the minimum path to get there?

If you can't answer these, onboarding will optimize the wrong thing.

Measure the Funnel

Create this table for current state:

Biggest drop-off = focus there first. Everything else is distraction.

Signup Form

At signup, require ONLY: email + password. Everything else: defer until after first value delivered.

For each additional field, calculate: how many users lost × LTV = cost of that field.

Segmentation Question

One question only, immediately after signup: "What's your main goal?" with 3-4 options.

Route to different:

• First action to complete
• Empty state messaging
• Email sequence

More than 4 paths = complexity without benefit.

Checklist Pattern

Structure:

• 4-6 items maximum
• First item already complete when shown (quick win psychology)
• Items ordered by value delivered, not logical sequence
• Persists across sessions
• Completion reward visible

Format: action verb + outcome ? "Create your first project" ? "Projects"

Empty State Formula

Every empty screen needs:

1. What will appear here (1 sentence)
2. Visual of populated state or example
3. ONE action button (primary style)

Pre-populated templates > blank slate.

Email Sequence

Stop sequence immediately when user activates.

Tooltips vs Modals

• Tooltip: single UI element explanation, non-blocking
• Modal: requires decision, blocks everything
• Tour: max 3-5 steps or users skip

Never repeat to returning users. Trigger contextually, not on every login.

Metrics

Track weekly:

• Signup → Activation rate
• Time to activate (median)
• Drop-off by step
• Day 1, Day 7 retention: activated vs non-activated

Activated users should retain 2-3x better. If not, activation definition is wrong.

Common Failures

• Asking for info before showing value—user hasn't bought in
• Tour showing everything—overwhelms, skip rate high
• Same onboarding for all segments—relevance drives completion
• No follow-up emails—user closes tab and forgets
• Blocking features behind upgrade before value demonstrated